Engagement Surveys

Engagement that explains performance.

Most surveys ask one question: how good is it? WinningFormula also asks how much it matters, and what your people want you to do about it. You get a short list of priorities with the actions attached, not a ranked list of scores.

Engagement Insight
Engage · six drivers
Team environmentSTRENGTH
EngagementSTRENGTH
StructureWATCH
LeadershipPRIORITY
StrategyPRIORITY

The team climate carries engagement – strategy and leadership are the drag, and the only drivers below benchmark.

20-year benchmarkIllustrative
The problem

A ranked list of scores isn’t a plan.

Most engagement surveys rank every item by score and leave you to work out the rest. But a low score on something nobody cares about sends effort in the wrong direction, while the things people care about most can go unnoticed. The same themes come back every year, managers treat it as HR admin, and the results go in a folder until the next survey says the same thing.

What it does

Three questions, not one.

How good is it?

Experience: how well each part of working here is delivered today. Every survey asks this. On its own it isn’t enough.

How much does it matter?

Importance: the question most surveys leave out. It tells you whether a low score is a real problem or something people don’t mind about.

What should we do?

Actions: every respondent chooses or suggests the changes that would make a real difference. Results arrive with the solutions attached.

Put together, the three answers grade every area PRIORITY, WATCH or STRENGTH. You can see where improvement will have the most impact, and what your people want you to do about it.

Six drivers of performance

Engagement is one driver of six.

Engagement alone doesn’t tell you whether people understand the strategy, whether processes work, or whether leaders equip them to succeed. WinningFormula measures engagement within six drivers of organisational performance, which turns the survey into a leadership tool as well as an HR measure.

StrategyA direction people understand and believe in.
StructureRoles, teams and reporting lines that work.
ProcessHow the day-to-day work actually gets done.
LeadershipManagers who equip their people to succeed.
Most surveys stop hereEngagementHow committed and motivated people feel.
Team EnvironmentTrust, safety and support, day to day.
“You can have perfectly engaged people in a poorly structured organisation. Measuring only engagement tells you how people feel. Measuring all six tells you what to fix.”
Support

Experts beside you, from the first question to the final action.

Question and content design

We help you decide what to ask and how to ask it. Questions are shaped around your organisation, your language and your priorities, and keep the core measures that make your results comparable.

A results session, every time

Every project includes a structured review of the results with your HR team, and with managers where it helps. We don’t hand over a report and walk away.

Support for managers

Managers are the most important audience and usually the least supported. We help them understand their own results and prepare for the conversations they need to have with their teams.

Free-text read for you

Themes and sentiment across every comment are drawn out with AI-assisted analysis and checked by our team, so you spend your time acting rather than reading.

Beyond the annual survey

Whatever you need to ask.

WinningFormula is our model, but the platform runs whatever listening you need, reported the same decision-ready way.

Full engagement surveyThe complete picture, usually once a year.
Pulse surveysShort check-ins between full surveys, to track an intervention or a particular team or site.
Culture checksHow far your stated values and ways of working are actually lived.
Built to your briefA questionnaire designed with you from scratch.
Bring your own surveyAlready have questions you trust? We’ll run them as they are, so you keep your trend data – with our core measures alongside to compare.
Response

Every part of your workforce, not just the people at desks.

A low response rate gives a skewed picture. The survey takes about eight minutes on any device, on any shift.

Email & SMS invitationsThe channels that reach shift and field teams, not just desk inboxes.
QR codes, posters & drop-inOpen access for care, manufacturing, logistics and retail settings.
Every languageParallel versions for mixed workforces – the same measures underneath, worded for each audience.
Your brand, candid answersYour logo and cover message, while responses come to us, so people can be candid.
What you get

Decision-ready and data rich.

  • Priorities graded PRIORITY / WATCH / STRENGTH by importance and experience, not a ranked list of scores
  • The actions your people asked for, alongside each priority
  • A plain-English narrative for the board, with a benchmarked position on every driver
  • Live dashboards from the first response, filterable by department, location, role level and length of service
  • Manager reports that give every team its own evidence and the actions worth taking
  • Trend tracking that shows whether last year’s actions worked
Illustrative
WinningFormulaEngagement Insight
Engagement holds and the team climate is strong – but strategy and leadership are the drag on success.
Team EnvironmentStrengthEngagementStrengthStructureWatchLeadershipPriorityStrategyPriority
71%engaged
8.2/10top area: team climate
The six success areas – experience score · target: 7/10
Team Environment8.2
Engagement7.2
Structure6.9
Process6.3
Leadership5.9
Strategy4.6
One person · strong on conditions and their manager, thin on development
ConditionsManagerEthicsCommsCareerRewardWell-beingDevelop.
Where to act
My DevelopmentPriorityIndependenceWatchBelongingWatch
What drives them
Working ConditionsStrengthMy ManagerStrengthDoing the right thingStrength
120respondents
6.9overall /10
8.2top area /10
71%engaged
Overall engagement, by quarterQ3Q4Q1Q2
Engaged vs not71%engaged
“What I’ve valued most is how great{with}talent connects everything across the employee lifecycle … It’s helping us focus on the actions that will really make a difference.”
One platform

Part of the system.

Engagement signals rarely surprise the exit data – WinningFormula shows in-flight what LastOpinion later confirms. Run together, they give a board the two views that matter: how the people who stay are doing, and why the ones who left, left.

Hover any stage to explore the platform

Attract & AssessVerifyJoinEngageSpeak upDevelopExit
WinningFormula

Find the real drivers of engagement.

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Next step

The clearest thirty minutes in your week.

Send us your last engagement survey and we’ll show you what it’s missing – no charge, no deck, no obligation. Or start with a pilot or a 30-minute conversation.